The new advertising era: CTV and OTT platform growth
The rise of CTV and OTT has made consumers cancel their subscriptions with traditional cable for other streaming or VOD formats. For over a year, the number of hours spent…
The rise of CTV and OTT has made consumers cancel their subscriptions with traditional cable for other streaming or VOD formats. For over a year, the number of hours spent…
With recent advancements in web based and communicative technologies, modern audiences have fractured and are now consuming content on a wide range of various platforms. This has in turn given…